# Consumer-Tech Holdings of Top US Consumer PE Firms

> A firm-by-firm map of consumer-tech and tech-enabled holdings across the largest
> US consumer-focused private equity portfolios (L Catterton, TSG, Stripes, Brentwood,
> VMG, Norwest, Sycamore, Roark, General Atlantic, KKR, TPG, Advent). Compiled for
> startup idea-mining. This page is JavaScript-rendered — do NOT scrape the HTML;
> pull the structured endpoints below.

## Structured data (pull these)

- [data.json](https://consumerprivateequityanalysis.darcydouglas.com/data.json): Canonical, self-describing dataset. Top-level keys: `meta` (schema, counts, method, caveats), `firms`, `categories`, `holdings`, `adjacent`. One object per holding with `company`, `description`, `category`, `category_label`, `status` (`current`|`exited`), `year` (int|null), `firm_id`, `firm_name`, `firm_group`. ~140 holdings, 12 firms.
- [holdings.csv](https://consumerprivateequityanalysis.darcydouglas.com/holdings.csv): Same holdings as a flat table, one row each. Columns: company, description, category, category_label, status, year, firm_id, firm_name, firm_group.

Both endpoints send `Access-Control-Allow-Origin: *`. The dataset is a fact-checked
mid-2026 snapshot; see `meta.caveats` in the JSON for known gaps (several source
portfolio pages are JS-gated or incomplete, so this is the consumer-tech slice, not
every brand).

## Example

```bash
curl -s https://consumerprivateequityanalysis.darcydouglas.com/data.json | jq '.holdings[] | select(.category=="health" and .status=="current")'
```